Privacy Policy

Make Good Measurement helps organisations understand and communicate the real impact of their campaigns, programs and projects. We provide independent impact measurement, research, social value analysis, reporting and impact storytelling services to government, not-for-profit and commercial organisations.

The information we collect depends on how you interact with us.

Personal information

We may collect:

• your name
• organisation
• job title
• email address
• telephone number
• postal address
• any information you provide when contacting us
• newsletter subscription details
• information provided when registering for events or webinars
• information you choose to provide through surveys or research activities.

Research information

As part of campaign measurement and evaluation, we may collect information including:

• survey responses
• interview or focus group responses
• opinions, experiences and feedback
• demographic information (such as age range, location or gender where relevant)
• behavioural information related to campaign outcomes.

Where possible, research findings are aggregated or de-identified before analysis and reporting.

Website information

When you visit our website, we may automatically collect information such as:

• IP address
• browser type
• device information
• pages visited
• referring website
• date and time of access
• website usage information through cookies and analytics tools.

We collect information when you:

• contact us
• subscribe to our newsletter
• complete a survey or questionnaire
• participate in research, interviews or workshops
• engage us to provide services
• access our website
• interact with us on social media.

Some information may also be collected through trusted research partners or clients where you have agreed to participate in research.

We collect personal information to:

• provide our measurement and evaluation services
• conduct surveys, research and impact measurement
• prepare reports and impact storytelling
• calculate and verify social impact outcomes
• manage client relationships
• respond to enquiries
• improve our services and website
• send updates, newsletters and thought leadership (where you have opted in)
• comply with legal obligations.

Many of our projects involve collecting information on behalf of clients to understand the impact of campaigns or programs.

Where you participate in research:

• participation is voluntary unless otherwise advised
• you may withdraw where practical before your responses are de-identified or analysed
• your individual responses will generally not be shared with our clients unless you have provided specific consent
• findings are typically reported in aggregate form so individuals cannot be identified.

Some projects may have additional participant information statements or consent forms that explain how information will be used for that particular study.

Some of our services include secure digital dashboards that allow clients to access campaign performance, measurement outcomes and social value reporting. These dashboards may incorporate AI-enabled features to help visualise, organise and analyse data.

Where AI-assisted tools are used:

• they support analysis and reporting rather than automated decision-making about individuals
• appropriate safeguards are applied to protect personal information
• client data remains subject to confidentiality obligations.

Our website uses cookies and similar technologies to improve your browsing experience and understand how visitors use our website.

Cookies may help us:

• remember your preferences
• improve website functionality
• understand website performance
• measure visitor engagement.

You can disable cookies through your browser settings, although some website functionality may be affected.

We may disclose information to:

• trusted research partners
• survey platform providers
• IT service providers
• secure cloud hosting providers
• analytics providers
• professional advisers
• contractors assisting with service delivery
• government authorities where required by law.

We do not sell personal information to third parties.

Some technology providers we use may store information on servers located outside Australia.

Where this occurs, we take reasonable steps to ensure overseas providers meet standards consistent with Australian privacy laws and appropriate contractual safeguards.

We take reasonable administrative, technical and physical measures to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

These measures include:

• secure cloud storage
• password-protected systems
• restricted staff access
• encrypted data transfer where appropriate
• secure research platforms
• confidentiality agreements with staff and contractors.

While we take reasonable steps to protect information, no internet transmission or electronic storage method is completely secure.

We retain personal information only for as long as necessary to:

• provide our services
• meet contractual obligations
• comply with legal requirements
• support legitimate research, reporting or audit requirements.

Where practical, information is securely deleted or de-identified once it is no longer required.

If you subscribe to our newsletter or updates, we may send you information about our services, research and thought leadership.

You can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us directly.

You may request access to personal information we hold about you or ask us to correct inaccurate information.

To do so, please contact us using the details below.

If you believe we have breached your privacy, please contact us so we can investigate your concerns.

We will respond as soon as reasonably practicable.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).

Our website may contain links to external websites.

We are not responsible for the privacy practices or content of those websites.

We may update this Privacy Policy from time to time to reflect changes to our services, technology or legal obligations.

The latest version will always be available on our website.

For questions about this Privacy Policy or how we handle your personal information, please contact:

Make Good Measurement

Email: hello@makegoodmeasurement.com
Website: www.makegoodmeasurement.com